Welcome to the Media & News section of EuroShop

In our press section you will find everything journalists need for reporting on EuroShop.

Read about the latest trends in the retail industry in our news section. News from the exhibiting companies and specialised articles from the EuroShop editorial team will keep you up to date.

Browse through our online magazine, EuroShop.mag. Here you will find exciting news, articles and interviews on the whole range of topics that are important for retailers: from store design, lighting and retail marketing to retail technology, refrigeration and food services to event marketing.

We report on the trade fairs in video reports, tours and interviews. Take a look back at the highlights of EuroShop 2023 to find out what you can expect when you visit the trade fair.

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Press

Press materials and services

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News

Updates from the exhibitors at EuroShop

To the exhibitor news

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Review

Highlights from the reporting on the last trade fair

To the review of EuroShop 2023

EuroShop newsticker – Updates on EuroShop 2026

The ticket shop for EuroShop 2026 is now online!

Get your ticket directly on your smartphone. To celebrate our anniversary, the Day Ticket is available for only €60 – but only until December 31, 2025!

Start-up Hub – Become a headliner now!

Are you a young company looking to present your ideas on the biggest stage for the international retail industry? It's your stage!

Collage on sustainable store design: modern shelves with green accent colors, various material samples, and wooden boxes with fresh herb plants; copyright: Messe Düsseldorf / A. Wiese

Sustainability in shopfitting at EuroShop 2026

Environmentally conscious shopfitting is a major topic. Discover more about this in the Shopfitting dimension and on the Guided Tour Sustainable Store Design.

A chef demonstrates how to use a modern oven at a trade fair and explains its functions via a headset; copyright: Messe Düsseldorf/A. Wiese

Ready to serve – your stage for retail food service

Discover the Food Service Innovation Hub at EuroShop 2026 – the hotspot for retail, food service and gastronomy. Secure your exhibitor space now!

Participants in the EuroShop World Tour in Vienna watch a presentation on EuroShop 2026 at the historic Hotel The Leo Grand; copyright: Messe Düsseldorf

Retail in Vienna – between history and the future

In Vienna, one of the stops on the EuroShop World Tour, tradition met innovation. Forward-looking store concepts gave a preview of EuroShop 2026.

Mockup visual of the special Designers' Village area at EuroShop 2026; copyright: Messe Düsseldorf

Create impact at the Designers' Village at EuroShop 2026

The Designers' Village offers retail design specialists a platform to impress international decision-makers in the retail industry with visionary concepts.

Special areas for start-ups and young innovators at EuroShop 2026

Attention young companies: With the Start-up Hub and Young Innovators by BMWK, EuroShop offers two special areas to showcase new ideas.

Visitors walk through the exhibition hall with the Food Service Innovation Hub, exhibitor stands, and a coffee lounge; copyright: Messe Düsseldorf/A. Wiese

Innovations for retail food services at EuroShop 2026

Experience, digitalization, convenience – discover the solutions for these catering trends in the Food Service Equipment dimension at EuroShop.

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Retail inspiration in the shopping and dining hotspot Düsseldorf

The EuroShop Advisory Board meets once a year. On September 24, 2025, there was a guided store tour of exciting retail and gastronomy concepts.

View of a EuroShop 1999 exhibition hall with various checkout and store fixtures, colorful counters, and visitors in conversation

Happy 60th birthday, EuroShop! The party is on in 2026

Every EuroShop is a milestone in the evolution of the retail sector. In 2026, we will celebrate 60 years of retail history with the Global Retail Festival.

A group of around 20 people stand smiling in an event room in Mexico City in front of a EuroShop banner, with a round table set with place settings in the foreground; copyright: Yara Vazquez, AV Mexic

EuroShop visits the world

The exchange between the global retail industry makes EuroShop the leading retail trade fair with a genuine community spirit. To achieve this, EuroShop travels around the world.

EuroShop Middle East 2026

With EuroShop ME, the leading retail trade fair is expanding into the dynamic economic region of the Middle East. Dubai is thus becoming the new hotspot for innovation and exchange.

For its 60th birthday: EuroShop unpacks its treasures

EuroShop has been making history since 1966 – and to mark its 60th, we rummaged through the archives. These historical finds are the prelude to our campaign for EuroShop 2026.

Julian Bolz stands in front of an exhibition hall in Düsseldorf with a soccer in his hand and talks about EuroShop 2026; copyright: Messe Düsseldorf/Julian Bolz

Kick-off for 2026: World Cup in Mexico, EuroShop in Düsseldorf

2026 will be a year full of highlights – both in terms of sport and business! EuroShop in Düsseldorf is the place to be for exhibitors.

Large fruit and vegetable department with labeled boards and plenty of daylight under an imposing, wooden hall roof with steel beams; copyright: Yvonne Manleitner

Ackerhalle Berlin: historic shopping experience

The Ackerhalle in Berlin combines historic market hall architecture with a modern shopping experience. The REWE store impresses with its product range and loving design.

People in the Retail Design StudioKÖ stand around an architectural model and are in conversation; copyright: Simon Fricke / HSD

Retail Design StudioKÖ in Düsseldorf

The Retail Design StudioKÖ is a place that aims to promote ideas on how vacant retail spaces can be transformed into vibrant, versatile urban spaces.

Group photo of the founding members of the “Retail+ DUS” association at the launch event in Düsseldorf; copyright: Retail+ DUS e. V.

“Retail+ DUS”: showroom for retail technologies

Messe Düsseldorf is a co-founder of the “Retail+ DUS” association, which offers a showroom for retail technologies.

A group of cheerful IFES World Summit participants pose in front of the large pink and white “GUADALAJARA” sign in the city center; copyright: Elke Moebius

IFES World Summit 2025

The IFES association brings together service providers from the trade fair and event sector worldwide - and will be represented at EuroShop 2026.

People walk past a large poster advertising EuroShop 2026; to the left, “EuroCIS” is reflected in neon lettering; Copyright: Messe Düsseldorf/A. Wiese

EuroCIS goes EuroShop 2026

EuroCIS will take place in 2026 as part of EuroShop. In the EuroCIS (Retail Technology) dimension, you will find technology innovations for retailers.

EuroShop.mag

EuroShop.mag is the online magazine of EuroShop and EuroCIS. Here you can discover the latest articles from the world of retail and the EuroShop trade fair family. News, interviews and articles illustrate new trends and solutions from all dimensions of EuroShop.

Minimalist Christmas window display featuring a copper-colored reindeer on a white marble block in front of a beige curtain; Copyright: AI-generated with Gemini 2.5 flash

Shop Fitting, Store Design & Visual Merchandising

Three trends shaping Christmas window displays in 2025

Digital storefront with transparent LED displays showcasing futuristic products such as drones, smart glasses, and e-scooters; Image: AI-generated with Nana Banana

Retail Technology

Utilizing digital shop windows and holograms for brand presentation in retail

Shop Fitting, Store Design & Visual Merchandising

Store tour through Düsseldorf

A person shopping online on a laptop, with symbols above the keyboard representing online shopping, payment, and shipping, symbolizing digital shopping processes; Copyright: Adobe Express

Retail Marketing

Digital accessibility: why a lack of inclusion costs online shops their customers

Join us: EuroShop@Social Media

With our social media channels, you will never miss any news again. Whether updates on EuroShop, news from the retail sector or other important information: always up-to-date and first-hand. We look forward to your posts, comments and messages.