The three cooperation partners Messe Düsseldorf, IFES and fwd: are devoting a special area to this question at Euroshop 2023.
The special area is divided into three core zones in which the topic of
sustainability is presented in a differentiated manner. This division into the different areas of "
Planning / Consulting / Conception", "
Logistics" and "
Implementation" is based on the basic assumption that sustainability must be considered from the very beginning in the planning process of events and trade fair appearances.
Of course, the implementation of the special area itself also meets the criteria for the most
sustainable trade fair appearances possible and thus impressively demonstrates that a sustainable presentation by no means has to be characterized by renunciation, but can still be a real eye-catcher.
You can find more ideas and solutions for sustainability in our
Hot Topic Sustainability at EuroShop 2023 or online.
For more information about sustainable trade fair concepts visit:
www.euroshop-tradefair.com/exhibitsustainably