Mobile payment offensive: How PayPal is gaining ground in brick-and-mortar retail
23.06.2025
While Apple Pay and Google Pay are considered established players in contactless payment, PayPal has long focused on online retail. This is now changing. With a large-scale advertising campaign, the US company is bringing its mobile payment service to brick-and-mortar retailers, accompanied by a clear challenge to cash.
TikTok Commerce: How an entertainment app is transforming online commerce
02.06.2025
TikTok Commerce officially launched in Germany in March 2025 – and is evolving from a dance video platform into a strong sales channel. Gen Z browses and stores via TikTok. What does this mean for retailers?
Online payment in Asia-Pacific
09.05.2025
The Asia-Pacific region is considered a dynamic development center for alternative payment methods and online payment innovations. How do people pay there? We take a look at the most important e-payment trends in selected countries.
Digital deposit receipts for a customer-friendly recycling system in retail
06.05.2025
In Austria, the deposit system for disposable plastic and metal drinks packaging has been in place since January 2025. The first retailers are now focusing on digitizing the deposit process.
Fashion apps on the rise: mobile strategies in fashion retail
10.04.2025
The digital transformation has a firm grip on the fashion retail sector – and fashion apps have become an essential tool for the majority of German consumers.
Grocery retailer apps: popularity on the rise
20.03.2025
Whether it's the search for the cheapest muesli, the receipt from the last purchase or a practical coupon: grocery retailer apps have a lot to offer – and are therefore very popular with consumers.
How is payment behavior changing in Europe?
05.03.2025
Survey results from European consumers show: cash is becoming less important, while digital payment methods are gaining relevance. The digital euro in particular is coming more into focus
The digital euro and the retail sector
05.03.2025
The European Central Bank is pushing ahead with the introduction of the digital euro. What would a digital central bank money mean for consumers, but also for the retail sector? A thought experiment.
Social commerce: the next evolutionary step in retail
20.02.2025
Social media has long been more than just a platform for exchange and entertainment - driven by technological innovations and new consumer needs, it has developed into an important sales channel.
Digital wallets: growing importance in retail
30.01.2025
Digital wallets, also known as e-wallets, are increasingly establishing themselves as a convenient and versatile alternative to traditional payment methods – both online and offline.
How social media channels shape shopping behavior
18.12.2024
Social media has become one of the most important drivers of purchasing decisions. Channels such as Instagram and TikTok in particular have a massive influence on the consumer behavior of younger generations. Brands and retailers use the popularity of these platforms to place targeted advertising.
In-car retail apps and services for a seamless shopping experience
16.10.2024
Target makes it possible to pick up ordered purchases in the car via the retailer app. This in-car commerce via vehicle-integrated systems such as Apple CarPlay or Android Auto offers customers a touch-free, mobile shopping experience.
Next-gen features for retail loyalty programs
07.08.2024
Loyalty management is a high-tech affair these days, with AI playing a central role in customer relationship management, for example. What do successful loyalty programmes that increase engagement look like?
The impact and challenges of shopping apps
30.07.2024
Many people use shopping apps when shopping. Features such as online shopping lists, digital receipts or personalised offers are well received. Mobile commerce is now part of the omnichannel strategy for retailers.
Albertsons Companies wins award for best shopping and retail app
13.05.2024
The retailer was voted the ‘People’s Voice’ winner for its mobile app. Albertsons has been updating and redesigning the app to create a seamless digital shopping experience.
Walmart enables viewers to "shop the moment" while streaming
13.11.2023
Walmart and NBCUniversal announced a new commerce partnership that allows Bravo fans to 'shop the moment' on Peacock for the first time. Fans can shop directly from the retailer while tuning in to Bravo’s "Below Deck Mediterranean" season 8 the next day on Peacock.
Alibaba’s Hema Fresh Store
12.07.2018
The Hema Fresh store in Shanghai offers quite a few experiential moments. Fresh fish from the aquarium, floating shopping bags and omnichannel at its best.